Francisco Alberto Hurtado Matallana 👋

I specialize in turning raw data into revenue engines. My career is defined by one core mission: helping businesses scale efficiently through the fusion of advanced analytics, automation, and customer-centric strategy. With a background spanning Amazon and Schneider Electric, I bridge the gap between technical execution and high-level business strategy. My Impact: At Amazon: Leveraged Seller Central and advanced analytics to optimize ad spend, directly driving revenue growth and customer loyalty for advertisers. At Schneider Electric: Architected and launched LATAM partner programs that generated a substantial sales pipeline, proving that strategic branding is a key driver of commercial success. I don’t just manage campaigns; I build sustainable growth ecosystems. If you are looking to elevate your marketing strategy with data-backed precision, let’s connect.